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Is John Frieda Cruelty-Free in 2021?

Current cruelty-free status

Current Cruelty-Free Status


Is John Frieda Cruelty-Free?

Is John Frieda Cruelty-Free?

Are John Frieda products cruelty-free? No, John Frieda is NOT animal cruelty-free, their products are sold in mainland China where animal testing is still required by law.

Is John Frieda sold in China?

Does John Frieda sell in China? Yes, John Frieda is sold in mainland China. Even though the Chinese laws surrounding routine post-market testing have changed, brands are still subject to non-routine animal testing if a consumer makes a complaint about a product. Pre-market testing laws still apply.

Is John Frieda sold in China?

Does John Frieda test on animals?

John Frieda is sold in mainland China which means their products may be subject to animal testing where required by law.

Does John Frieda test on animals?

John Frieda Animal Testing Policy

The John Frieda official animal testing policy states they do not test their products on animals, however, their products are sold in China, which contradicts this statement. John Frieda is owned by Kao Corporation, a parent company that does test on animals.

Our testing: We are often asked if John Frieda products are cruelty-free. In our never-ending quest to get our transformative formulas just right, we test our formulas rigorously, but absolutely not on animals.”

John Frieda Animal Testing Policy


Is John Frieda owned by a parent company?

Who owns John Frieda? John Frieda is owned by Kao Corporation, a parent company that tests on animals.

Kao Animal Testing Policy
Kao Animal Testing Policy

Cruelty-Free Brands with Parent Companies

Major corporations can own and operate dozens of different brands. This means that a parent company may own a wide variety of cruelty-free brands alongside other brands that test their products on animals. This can be a conflicting position for people who are genuinely interested in purchasing ethically sourced products. 

On a positive note, the creation of cruelty-free brands and products means that the parent company recognizes the need to offer these items. By purchasing them, you are sending the company a message that they should continue this behavior. On the other hand, rewarding a company that has a dark side can also have negative consequences. 

Consumers should focus on finding an entirely ethical brand first. If one isn’t available, they can then purchase from brands owned by a parent company. 

John Freida Products – What they sell

John Frieda sells hair care products like the John Frieda Hot Air Brush, Hair Colour, Eaze Frizz, Go Blonder, Shampoo, Sheer Blonde, Blonde Shampoo, Purple Shampoo, Hair Dye, Precision Foam Colour, Go Blonder Spray, Violet Crush, Lightening Spray, Hair Gloss, Red Shampoo, and the John Frieda Mousse.

John Frieda Sheer Blonde

Is John Frieda vegan?

Are John Frieda products vegan?  No, John Frieda is not 100% vegan meaning some of their products contain ingredients derived from animals or their by-products.

Are Cruelty-Free Brands with Parent Companies Still Ethical?

As demand increases for cruelty-free products, more and more brands are emerging. Major companies are stepping up to the plate to provide their own versions of cruelty-free products to consumers. 

While this is a step in the right direction, there are concerns with purchasing products from these conglomerates. In many cases, these companies still engage in harmful activities such as animal testing and unethically sourced ingredients. It’s critical for the ethically conscious consumer to know how to find the best options. 

John Frieda

Is John Frieda Palm Oil Free?

Does John Frieda use palm oil in their products? Yes, John Frieda products contain palm oil which means they are not 100% palm oil free.

Is John Frieda Cruelty-Free In 2021?

No, this brand is not cruelty-free or vegan. They sell their products in mainland China, a country that still conducts testing on animals. The brand is not accredited with PETA, Choose Cruelty Free, or Leaping Bunny.

I love this brand, what can I do?

Try reaching out and respectfully asking the brands you love to reconsider their animal testing policies and selling in the Chinese market until the post and pre-market animal testing laws have changed.

Want more? Check out our current list of cruelty-free brands.

Looking for beauty brands selling vegan products only?

Next article: Is Listerine cruelty-free?